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Playful City USA Program Details




What is Playful City USA?

Playful City USA is a national recognition program sponsored by the Humana Foundation, honoring cities and towns that champion efforts to make play a priority through establishing policy initiatives, infrastructure investments and innovative programming. The program strives to recognize communities that demonstrate a commitment to ensuring all kids get the balance of active play they need to thrive.

How does your city qualify?

What is your city or town doing to keep kids, families and communities active, playing and healthy? We’re looking for communities that demonstrate a strong commitment to the cause of play with a defined a vision and action plan in collaboration with local partners to promote play opportunities. Whether you’re creating policies or developing programs, if your community is working hard to make play a priority, then you might have what it takes to be recognized as a Playful City USA community.

What are the selection criteria for Playful City USA designation?

To be honored as a Playful City USA designation, we’re looking for communities that:

  • Demonstrate significant collaboration among nonprofit partners, foundations, municipal agencies, the business community, and local civic groups;
  • Exhibit Mayoral or local governmental leadership on the cause of play;
  • Express the ability and commitment to use data to address inequality through infrastructure investment, policy change and programming as demonstrated in their action plans.

Benefits of being a Playful City USA community

  • Two Playful City USA highway road signs
  • Personalized marketing activation kit that includes press releases, a social media plan, and marketing materials to support national recognition and increase awareness
  • Webinars and peer-to-peer networking events to share and learn best practices from across the network and country
  • Exclusive access to Policy Map, an online tool that enables cities to leverage up-to-date city data that can be used in combination with KaBOOM! playspace mapping data
  • Opportunity to apply for grants and playground build opportunities offered by KaBOOM! that support targeted policies, programs, and infrastructure for your city or town
  • Increased stature and competitive advantage for state and national grant opportunities Opportunity to apply to attend 2014 Playful City USA Leaders' Summit
  • Recognition status embraced by realtors, visitor bureaus, developers, and investors to highlight your community as a great place to raise healthy and happy children

Read what mayors had to say about the recognition from some of our Playful City USA communities.

Best Practices

ParkScan and the Playground Report Card (pdf)
San Francisco, CA
Computer-based mapping and data collection
Joint-Use Agreements with Home Owners Associations (pdf)
Greenbelt, MD
Increasing playground access, improving maintenance

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