KaBOOM! Brand Guidelines

From our purple polos to the colorful office decor in our D.C. headquarters, we are an organization that is proud of our brand and rightfully so!

We are dedicated to our mission of giving all kids the childhood they deserve— and we understand that maintaining an effective brand will be an essential factor in our success.

To ensure that our brand truly expresses our culture and message, we must be consistent in its application. From colors and visuals to fonts and word choices, this guide will help you to be an active participant in building and maintaining the KaBOOM! brand.

If you have any questions about the contents of this guide, or anything else regarding the KaBOOM! brand, please email creativeservices@kaboom.org.


KaBOOM! Style Guide Updated 01/09/2017

Use the KaBOOM! Style Guide to design materials consistent with the KaBOOM! brand.

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Color Guide

Primary - Purple
PMS: 2613
CMYK: 77, 99, 0, 3
RGB: 119, 41, 127
HEX: #77297F
Secondary - Orange
PMS: 166
CMYK: 0, 76, 100, 0
RGB: 242, 106, 36
HEX: #F26A24
Tertiary - Yellow
PMS: 130
CMYK: 0, 32, 100, 0
RGB: 253, 181, 11
HEX: #FCB515