Play Everywhere Challenge

Awarding $720,000 throughout Atlanta, Dallas, Houston and Miami

Application opens July 24!

KaBOOM! and Target are teaming up to help remove barriers to wellness and increase the physical activity of kids and families in communities.

The Play Everywhere Challenge, powered by Target, will award $720,000 for the most creative solutions that help incorporate play into the daily lives of kids - on sidewalks, in vacant lots, at bus stops, in open streets and beyond - across Atlanta, Dallas, Houston and Miami.

How to Apply

To apply, use our online application which will open on July 24. We are looking for creative projects to transform regular spaces into PLAYces that bring the "play everywhere" concept to the streets of these Atlanta, Dallas, Houston and Miami. Review our Challenge FAQs and Official Rules for all the details.

For a step-by-step walkthrough of the grant application, download the Play Everywhere Grant Guide.

Join us for an informational webinar to learn more about the Play Everywhere Challenge.

Can't make the live webinar? Watch our pre-recorded webinar.

Play Everywhere Projects

Need inspiration? Check out these Play Everywhere projects from across the United States.

More Projects from Across the US


Application opens July 24

To be eligible to apply, you must:

  • Be a registered 501(c)(3) public charity or a federal, state, or local governmental body
  • An agency that is fiscally sponsoring a 501(c)3 public charity or Public Agency, knowing that the grant would be awarded to the sponsored entity
  • Be able to implement the project by April 15, 2018
  • Have a project budget averaging $20,000

About the KaBOOM! and Target Partnership

Target and KaBOOM! are working together to engage communities to help families make wellness a part of everyday life, both on and off the playground.
Learn more about the KaBOOM! and Target partnership