FOR IMMEDIATE RELEASE
NEW YORK, NY (July 08, 2008) —
On Wednesday, July 9, 2008 at 12pm, architect David Rockwell of Rockwell Group, New York City Department of Parks & Recreation Commissioner Adrian Benepe, KaBOOM! CEO and co-founder Darell Hammond, Brooklyn Councilman Charles Barron and other local dignitaries will unveil the first-ever Imagination Playground™ in a BOX – a new children’s play space at the Brownsville Recreation Center playground, located at Linden Boulevard between Mother Gaston Boulevard and Christopher Street in Brooklyn, NY. Sixty children from the Brownsville Summer Camp will be on hand to see the introduction of their new play space and of course, to play! This installation is funded by KaBOOM!, a national non-profit dedicated to bringing play back into the lives of children, as part of their mission to ensure that every child has access to a great place to play within walking distance. Councilman Barron has been working extensively to transform the Brownsville Recreational Center and its adjacent park into a vibrant, new area for neighborhood children.
“It’s so exciting to see the concept of creative play actually become a reality in New York,” said David Rockwell, founder and CEO of Rockwell Group. We are incredibly grateful to KaBOOM!, the New York City Parks & Recreation Department, and Brownsville’s local officials for working with us to make these play opportunities available to the children in this community and beyond.”
KaBOOM! is the national non-profit dedicated to giving all kids – especially those living in poverty – the childhood they deserve through great, safe places to play. KaBOOM! inspires communities to make play the easy choice and works to drive the national discussion about the importance of PLAYces. KaBOOM! has collaborated with partners to build or improve more than 17,000 playspaces, engage over 1.5 million volunteers and serve nearly 10 million kids. To learn why play matters for all kids, visit kaboom.org and join the conversation at twitter.com/kaboom, facebook.com/kaboom, and instagram.com/kaboom. #playmatters #PLAYceforKids