Media Resources

Table of Contents

Brand Guidelines and Colors
Social Media
CEO Biography

Overview of the Organization

KABOOM! is the national nonprofit that works to end playspace inequity for good. We define playspace inequity as a lack of access to and a sense of belonging in quality playspaces due to the effects of systemic racism in communities across the country.

Mission Statement

We unite with communities to build kid-designed playspaces that can spark joy and foster a sense of belonging for the kids who are often denied opportunities to thrive. Our mission: end playspace inequity for good.

Writing KABOOM!

KABOOM! is written in all uppercase characters with an exclaimation point at the end.



KABOOM! logo - white on violet

White on violet background
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KABOOM! logo violet on white

Violet on white background
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KABOOM! logo - transparent

White on transparent background
Download PNG file

Brand Guidelines

Brand Book

The KABOOM! Brand Book contains guidelines for implementing the visual and verbal identity of KABOOM!. For questions, please contact KABOOM! Creative Services.

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Color Guide

Primary - Violet
HEX: #3E1C66
RGB: 62, 28, 102
CMYK: 91, 100, 27, 18
Pantone®: 2617
Secondary - Lavender
HEX: #D4A6E5
RGB: 212, 166, 229
CMYK: 18, 37, 0, 0
Pantone®: 2567
Tertiary - Tangerine
HEX: #FC6340
RGB: 252, 99, 64
CMYK: 0, 76, 79, 0
Pantone®: 1645

Social Media Channels


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CEO Lysa Ratliff

Lysa Ratliff is the CEO of KABOOM!, the national non-profit that works to end playspace inequity for good.

Throughout her career, Ratliff has been a champion for kids and the protection of childhood, leading efforts to connect diverse partners to unite and make change for communities and kids across the country, and around the world.

Since becoming CEO of KABOOM!, Lysa has emerged as a leading national advocate for equitable access to playspaces. Lysa has been invited to represent KABOOM! at several White House events and continues to engage with members of the Administration, Congressional leaders, and Mayors to ensure that creating more opportunities for kids to play remains a priority across the nation.

Prior to becoming CEO, she was the Vice President of Partnership Development at KABOOM!, has held senior leadership roles at Habitat for Humanity International, Save the Children, and has led both public and private fundraising teams, cause marketing, international marketing, and communications campaigns with large global corporations. When not spending time with her own kids and husband, Lysa enjoys all things home, with most of her playtime being spent in the garden growing organic fruits and vegetables.

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